Puglia is an area on the southeastern coast of Italy general consistent with the boot heel. In the past this area has relied almost solely on agriculture for its economic base, but tourism is increasingly an important economic boost to the region.  People come from the UK and other parts of Europe, particular the colder climates in order to enjoy holidays in Puglia.  This is one of the richest areas in Italy archaeologically since it has been the scene of conquests settlements by the Italic people, Goths, Romans, Lombards and Greek peoples. There is also influence from the Byzantines, Normans and Arabs.

Holidays in Puglia are popular for many reasons.  The unspoiled beaches of the region lend themselves to beach strolls and for swimming in the cleanest waters in the European seas.  The beaches consist of golden sand and ocean swimming is comfortable during the months of May to the end of September.  There are areas along the coastline where there are caves to be explored by those who enjoy snorkeling or scuba diving.

If you enjoy archaeological sites, you can find plenty where you can even be allowed to assist on a structured dig, or just to visit and learn more about eh fascinating history of the region. Some people use their holidays in Puglia to sample the fine variety of local wines that are available here.

As an industry, fishing has long provided an economic boost to the entire region. Today there are people who come to enjoy the holidays in Puglia by chartering a fishing boat in order to take advantage of the local fishing.  If you prefer, you can use a fishing rod right from shore and catch fish. Fresh caught fish form a popular addition to restaurant fare in Puglia so that you can appreciate the fish along with a local wine.

During the high tourist season, most businesses take a siesta during the hot part of the day, but the discos, bars and musical entertainment goes on throughout the night.  In fact, many night spots don't even open until midnight or later.

Another very popular activity you can enjoy when you take your holidays in Puglia is the enjoyment of watching the promenade.  Italians enjoy this time of social interaction, so if you enjoy people watching, grab a table at one of the outdoor coffee houses and watch the people walking by. This is very inexpensive entertainment, but you will find that generally vacation costs in Puglia are quite low. It will be well worth your time just in relaxation credits along when you visit this sun-drenched area of Italy.